Why are we so rubbish with rubbish?

The latest figures from DEFRA show that recycling rates in England are stagnating. You can find more information about this here.

And yet across Europe many places are successfully heading towards a zero waste strategy. If Vhrnika in Slovenia can achieve over 76% separate collection of municipal solid waste (MSW) then why can’t we?

One suggestion is that the lobbying power of the waste industry is able to prevent Councils from moving forwards with a solution. The last thing the waste companies want is for us to separate our rubbish at source or for us to produce less rubbish.

This is why Viridor is not alone in tying the council in to a long term fixed base load contract. This way they are guaranteed rubbish for decades to come regardless of what you or I do with our rubbish.